Bazaarvoice

Bazaarvoice is a user generated content platform for brands and retailers, built around ratings and reviews at network scale. Its homepage calls it the highest reach network for ratings and reviews: a place to source authentic consumer reviews, photos, and videos, build trust, and reach more shoppers through a network that, as Bazaarvoice describes it, includes leading retailers, AI and search platforms, delivery marketplaces, and social shopping platforms. The work it organizes is practical shopper content work: ranking in AI recommendations, running UGC programs, creating shoppable creator content, brand safety and moderation, filling review gaps, improving product page conversion, launching products, and winning retail line reviews. The portfolio, as its pricing page presents it, is one portfolio with three solutions, Source, Display, and Amplify, for everyone from small businesses to enterprises, across brands and retailers. Source is the system for getting volume, variety, and freshness of authentic shopper content, and it includes Sampling, which activates targeted shoppers from its global Influenster community of more than 9 million product enthusiasts, as Bazaarvoice states the figure, plus retailers loyal shoppers and social content creators, alongside Creator Marketing for finding brand aligned creators and running integrated campaigns, and Ambassadors, which takes the hassle out of sampling programs for retailers. The ratings and reviews core covers several types of review submission forms, UGC program insights, conversion reports, review request emails, customizable templates, product catalog management, and translated content, with questions and answers, text message review collection, APIs, a mobile SDK, review highlights, custom guidelines, scheduled business reviews with a designated Client Success Manager, and retail syndication through the Bazaarvoice Network appearing at the higher package levels, and a social commerce layer of galleries, tagging, scheduling, publishing, and analytics alongside it. Pricing is described qualitatively only, as Bazaarvoice presents it: Sampling, Creator Marketing, and Ambassadors are each priced as customized to your needs, and the packaged software is sold in three tiers, Essentials, Advanced, and Enterprise, compared feature by feature on the pricing page. Higher tiers unlock more of the platform, from questions and answers and text message collection up to APIs, syndication, white label branding, and AI powered insights, benchmarks, and recommendations at the top, and each package is paired with a recommended implementation service. Support is also tiered, with coverage hours, phone and chat routes, and technical management differing by plan, and Bazaarvoice notes that actual features can vary by package, location, and region, with its team helping a buyer find the fit before purchase.

Review & Reputation Management

Customer Support Sales

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